NPRC Launches Popular Biennial Survey

Dear Fellow Printer – We need your support! Once again, NPRC is launching what has clearly become one of its most popular and long-standing biennial surveys – the 2021-22 Digital Color Pricing Survey.

We’ve been producing top-notch, highly accurate pricing surveys like this for more than 25 years, but we can’t do it without your help. Participate and return your survey by the Jan. 2th Deadline and we promise to work 24-7 in late January and February to deliver you a product that will provide you with accurate, up-to-the-minute pricing info for dozens and dozens of digital products and services.

We need the support and participation of owners such as yourself to produce these top-notch studies. We can’t do it without your support. As always, participants will receive a FREE PDF copy of the final study – a 100-page report that will retail for $175 or more when it is released in early March 2021.

The final study will report both average and median prices for dozens and dozens of products and services – items such as carbonless forms, rack card, postcards, 6 X 9″ and 8.5 X 11″ booklets and directories, flyers, catalog sheets, as well as click charges and stock mark-up practices just to name a few.

TWO WAYS TO PARTICIPATE IN
THIS POPULAR INDUSTRY SURVEY

#1 Worksheet to SurveyThis method is the most efficient, but it takes a bit more time. You download a survey worksheet, complete it at your leisure over a 2-3 day period. When the worksheet is completed, you will then visit our official on-line survey site where you will transfer your answers to the online survey. We estimate that this method entails an additional 10-15 minutes, but you have more time to complete the process. CLICK HERE  to download and print the PDF Worksheet.

#2 Direct Submission of Survey This approach is slightly faster, but is also fraught with potential problems as well, including the chance of losing all of your answers in the event you cannot complete the survey in one sitting. If you’ve participated in the past, and you are super fast at preparing dozens of estimates in a timely fashion then go for it, BUT it is not what we would recommend. Ideally, the on-line survey needs to be completed in one sitting.* CLICK HERE  to go directly to the on-line survey. *(It is possible to pause and then return to an incomplete survey and continue entering data, but we don’t guarantee that.)


The deadline for submitting your survey is Jan. 25, 2021!

Printer Praises Mark-Up Practices Report

After rating the 2017 Hourly Rates & Mark-up Practices Report as “Excellent,” Sherry Mason, owner of Specialty Group Printing, Cochranton, PA, told us that she definitely will be making changes to her business as the result of information uncovered in this FREE report.

“I now know what I was doing right and doing wrong. I use Franklin Estimating and did not know of other systems. I now have a mark-up guide for subcontractors. And finally, I need to increase my mark-ups for paper.”

Free Hourly Rates Report

Melbourne, FL 3-17-20A few hours ago, Florida’s governor announced all bars and nightclubs will be closed for the next 30 days, and restaurants will be restricted to 50% seating capacity. More restrictions to follow.

That’s almost incomprehensible. Nothing in my 46 years as a business owner and consultant has prepared me for what we are hearing today. Like you, I am certain there will be more shocking announcements to come.

As business slows, as it surely will, you need to focus like a laser beam on the basics that got you where you are today… marketing, fine-tuning your pricing, improving your firm’s productivity (as measured by SPE) and trimming the fat in every corner of your operation. This is not the time to coddle lazy or unproductive employees. This is not the time to be apologizing for your prices. This is not the time for excuses. This is the time to be more proactive in your business than ever before. Your employees, at least the good ones, will follow and support you, but YOU must point the way. As an aside, we are fully confident that the dozens of studies and specialized reports published by NPRC can help you focus on what you need to do and how to do it. No other printing association can make that claim.

As a small token of our appreciation to hundreds and hundreds of printers, mailers and sign company owners who have supported our industry research for more than 30 years, we have decided to offer one of our smaller, yet popular industry reports absolutely FREE. Does it have all the answers, of course not, but it is a good example of the type of research that we conduct every year on behalf of this industry.

A limited time offer – For a brief period of time, you can download a complimentary copy of this report. This study normally sells for $49.95, but for a limited time you can download the study absolutely FREE!

The 2017 Hourly Rates & Mark-up Practices Report, like all of our studies, is packed with useful information, data and pricing designed to help you focus on what you need to do in the next 30 days and beyond. The study reveals pricing data on hand labor charges, hourly graphic charges, mark-up rates for paper and  brokered services, and hourly rates for various operations such as cutting, folding and padding.

To download a FREE copy of this report, click here or the artwork to the left.

NPRC has been the leading publisher of key statistical studies in the printing industry for the past three plus years., and we invite you to visit our bookstore before you download your FREE report. If you’re really interested in taking a laser-focused approach towards your business, you won’t find a better way than to visit our Bookstore and checkout what many printers claim to be the industry’s premier source of studies dealing with key financial ratios, pricing of digital services, wages &  benefits, mailing services as well as signs & large format products.

Our Studies are sold with a 100% money-back guarantee, and are typically process and shipped within 3-4 hours.